Thebiggest shopping day of the year is also the biggest fur-free day of the year—from Anchorage, Alaska to our headquarters in Norfolk, Virginia, the young, the old, and even, well, dummies were out in force to urge shoppers to cross fur off their holiday lists.

Even a little bit of fur trim means a lifetime of suffering for minks, foxes, rabbits, and other animals on fur farms, who are crammed into filthy wire cages and are often genitally electrocuted to avoid damaging their pelts. Even dog and cat fur has been found in clothing exported from China to the U.S.